Because calling it a "blog" sounds weird. Little nuggets of wisdom from the RootNote team.
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If you haven’t heard, livestreaming is a serious business. The money on Twitch is real. And it’s only getting bigger. Headlines about the top streamers striking huge deals, appearing in Hollywood films, increasing revenue year on year etc. seem to dominate the conversation around livestreaming’s move into the entertainment market. But what about smaller streamers? After all,
When Matt Ladis entered 2021, he knew he wanted to expand further into artist management. He probably didn’t know that before the year was over, he’d tour all 50 states in a whirlwind, fly-by-the-seat-of-your-pants experience with an indie rock band from Nashville called Walden. Prior to joining the Walden camp, Ladis cut his industry teeth on
So you want to promote your new stuff with YouTube ads? Good call. If you haven’t heard by now, YouTube ads are among the most consistent in the digital marketing space, both in terms of how much they cost and how they drive results. But if you’re not careful, you can end up wasting money much
Sometimes you need to take a break from content. But if you’re the type of creator who relies on your content to pay bills, the idea of “taking a break” might send you into an anxiety spiral. We see the entertainment industry seemingly shut down for long periods of time around the end of the year.
Esports company 100 Thieves just raised another $60 million, tripling their company valuation over the past two years and making them one of the largest companies in competitive gaming. For those who don’t quite know what that means: gaming culture is turning into a big business, and a lot of people are hungry to be
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