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If you’ve been a content creator long enough, you’ve probably wondered if you should “start over.” Whether that means wiping all of your existing content and starting fresh on the same accounts, creating brand new accounts, or scrapping a project altogether, just about every creator has wondered if they need a fresh start.  Interestingly enough, TikTok

Are you an early creator (or working with early creators)? Well good news! We’ve been hard at work cultivating concise info for early stage creators. In our new Early Creators Recap, we’ll break down a few important things going on in the content world and talk about some potential goals and opportunities.  And pssst, here’s a

Spotify recently held their annual “Stream On” event to tell artists and their teams about all the features they’re working on for the platform. The streaming platform hyped this year’s event as one of the biggest in terms of new platform features, and they certainly delivered in a few key areas.  Let’s take a look at

Crossposting is a vital component of modern social media strategy. In basic terms, it’s the practice of posting one piece of content on multiple platforms. But there are several important things to keep in mind when crossposting content. Oh, and TikTok has a new feature that makes this practice simpler! Read on to the end to

Let’s dive into a quick roundup of platform updates from Apple Music, YouTube, and Spotify! One of the great things about the rise of the creative class is just how much big companies are focusing on content creator needs. Even just a few years ago, the creator-facing platforms for major DSPs were pretty sparse. But now,