As the social media landscape evolves, plenty of brands and creators are lamenting the state (and potential future) of the influencer economy. But as traditional influencer campaigns reel (pun intended), user-generated content (UGC) may be stepping in to fill the void — and create a whole new revenue opportunity for content creators. At least that’s what

Read More

You may be seeing music videos on Spotify soon, at least according to a report from Bloomberg. Citing unnamed sources from within the company, the report says Spotify is looking at adding full videos to the platform in an effort to compete with platforms like YouTube and TikTok. The company has reportedly already been in talks

Read More

Gabrielle Judge quit her job in the tech industry to find better work-life balance and more meaning. What she ultimately found was an audience hungry for her brand of honesty and a lucrative path as a content creator. According to KNBC Los Angeles, Judge suffered an injury in 2021 that left her with a concussion. After

Read More

As the Hollywood strike approaches its fifth month, many of the far-reaching areas of the industry are starting to feel the effects. That includes social media influencers — a growing contingent of content creators who don’t quite fall into traditional industry roles, but still play a huge part in promoting the latest films, television series,

Read More

The AI craze is in full swing, and that includes several new companies that want to help artists and creators license their AI voice for commercial use. A new UK company called Myvox recently joined a list of companies betting on AI voice generation as a meaningful source of revenue. Let’s take a look at a

Read More