Sarah Joy Nelson amassed half a million TikTok followers making videos claiming to be a “plain” woman — that is, a member of the Amish or Mennonite community. But after an ambiguous apology video to her community and a suddenly deleted account, Nelson’s followers quickly started worrying she may be in danger. Then, Internet sleuths created

Read More

Since his 2013 breakthrough hit single “Take Me To Church,” Hozier has steadily built a passionate fanbase. His recent radio resurgence with the song “Too Sweet” and accompanying EP Unheard gives us an opportunity to see how new music can affect social metrics.  We built a Dataspace in RootNote for Hozier to help understand and visualize his

Read More

The Dartmouth men’s basketball team hasn’t been competitively consequential in decades. But their recent decision to form the first ever student athlete union may prove to be one of the most consequential moments in the history of college athletics.  Dartmouth player Cade Haskins and his teammates officially voted to unionize last month in a small New

Read More

The head of Instagram Adam Mosseri recently posted on Instagram’s sister app Threads about why a creator’s Instagram posts may not reach many of their followers. And it, uh, didn’t go great.  Mosseri’s initial comments weren’t actually about the reach of a user’s Instagram posts at all. Instead, he made a post about how users should

Read More

The NIL era is upon us, and that means more and more high school and college athletes can start to earn money from their likeness and online presence. Let’s look at some of the top NIL earners in college sports right now. Why Should We Care About The Top NIL Earners?Admittedly, just looking at the top

Read More