Content is valuable.
See what yours is worth.
Calculate your Organic Content Value across platforms — in under 60 seconds.
Select your platforms
Choose every platform where you regularly post content.
How many views did you get?
Rough estimates are fine. Check your platform analytics for recent totals.
What is CPM? CPM (cost per 1,000 views) is the rate a brand would pay to buy the same views through paid advertising. Industry averages are pre-filled next to each platform — tap the CPM field to use your own rate instead.
Track this automatically with RootNote.
Connect your accounts once and get your content value updated daily — no spreadsheets, no manual pulling.
OCV = total views × platform CPM benchmark (paid media equivalent).
Results are estimates for illustrative purposes.