How well do you know your laws of physics? Deinfluencing, a new trend on social media, suggests that just like “for every action there’s an equal and opposite reaction,” equal and opposite social media trends are a viable strategy, too. So if you’re not the type of person to go all-in on trying to convince everybody

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Twitch is the reigning livestreaming king, but if you’re even remotely tuned in to the livestreaming landscape, you’ve probably heard about Kick, too. The relatively new, relatively clandestine, and already fairly controversial livestreaming site has generated a lot of buzz in its less than year on the scene.  Most major platforms have made some sort of

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As the social media landscape evolves, plenty of brands and creators are lamenting the state (and potential future) of the influencer economy. But as traditional influencer campaigns reel (pun intended), user-generated content (UGC) may be stepping in to fill the void — and create a whole new revenue opportunity for content creators. At least that’s what

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You may be seeing music videos on Spotify soon, at least according to a report from Bloomberg. Citing unnamed sources from within the company, the report says Spotify is looking at adding full videos to the platform in an effort to compete with platforms like YouTube and TikTok. The company has reportedly already been in talks

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Gabrielle Judge quit her job in the tech industry to find better work-life balance and more meaning. What she ultimately found was an audience hungry for her brand of honesty and a lucrative path as a content creator. According to KNBC Los Angeles, Judge suffered an injury in 2021 that left her with a concussion. After

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